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Strohmeyer, Robert "The 6 Hottest New Jobs in IT" InfoWorld pp. 5 (2011).

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"Enterprise technology is getting more social, more business-focused, and more obsessed with the cloud. Here are six opportunities worth chasing."


Rymer, John R. "The Business Architect Cometh" Forrester Blogs pp. 1. (2011)

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"You may have heard the term "business architect" in your travels; if you haven't, you soon will. A significant number of our clients are searching for these new leaders. Broadly, BAs are responsible for developing and managing an organization's business model and business technology (BT) agenda. The business architect fills the gap between business management and IT management. One way to bridge the gap is to make it someone's responsibility to do so."


Harmon, Paul "What is Business Architecture?" Business Process Trends E-mail Advisor pp. 14. (2010).

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"Recently, the term Business Architecture has been showing up in lots of places."


Hubbard, Rick "Business Architecture: A New Opportunity for Consultants?" Institute of Management Consultants USA (2010).

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"Business Architecture adds a new element to consulting. It helps grow your practice, enhance Trusted Advisor stature and provide greater client value."


Perkins, Bart "Certifications Are No Longer Optional" BusinessWeek/Computerworld. pp. 2 (2010).

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"...For me, the question isn't whether you should get a certification; it's which certification you should pursue. Certifications have proliferated over the past five years. In 2005, Microsoft offered six technical certifications; today that number has increased to 46, and technical certification holders have nearly doubled, to 2.9 million. Other organizations, such as the Business Architects Association, the International Institute of Business Analysis and the Institute of Management Consultants, offer specialized certification programs. Many universities are also beginning to offer certifications..."